Cloudflare
Connectivity Cloud

Cloudflare × Datacom

Whiteboard Session — Perth, WA
21 April 2026  |  Datacom Perth, Level 11, 66 St Georges Terrace
Cloudflare: Tony Estrano · Ian Hogben · Jason Clarke  |  Datacom: Jim Pollard · David Stafford

Agenda

1
What is Cloudflare? Platform overview · Scale · Four pillars
2
Why Cloudflare? Key differentiators · Competitive positioning · Customer proof points
3
Why Cloudflare for WA State Government? IRAP · Essential Eight · Data sovereignty · Zero Trust · Roadmap
4
Discussion & Next Steps Joint opportunities · Partner arrangement
01

What is Cloudflare?

One of the world's largest connectivity cloud networks — connecting, protecting, and building everything on the Internet.

Cloudflare global network

Cloudflare at a Glance

330+ Cities in 125+ countries
55M+ HTTP requests per second
20% Of global web traffic
215B Cyber threats blocked daily
500 Tbps Network capacity
~50ms From 95% of Internet users
38% of Fortune 500 use Cloudflare
80% of top 50 genAI companies

Founded 2010  ·  NYSE: NET  ·  $1.6B ARR  ·  4,800 employees globally  ·  3M+ developers on platform

One Platform. Four Pillars.

A unified connectivity cloud — security, networking, performance, and developer tools on a single global network. Trusted by ASD's ACSC as an official co-author of Australian Government cyber guidance.

① Application Services
Protect and accelerate websites, APIs, and web applications.
WAF · DDoS Protection · CDN · Bot Management · API Shield · DNS · SSL/TLS · Rate Limiting · Load Balancing
② Zero Trust / SASE (Cloudflare One)
Replace legacy VPNs and perimeter security with modern, identity-aware access.
ZTNA · Secure Web Gateway · DLP · Email Security (Area 1) · Remote Browser Isolation · CASB · Cloudflare Tunnel
③ Network Services
Secure and modernise the network backbone — replace MPLS and legacy firewalls.
Magic Transit · Magic WAN · Magic Firewall · Network Interconnect · Spectrum · IDS/IPS
④ Developer Platform
Build and deploy applications at the network edge — faster and cheaper.
Workers · Pages · R2 Storage (zero egress) · D1 Database · AI Gateway · Agents SDK · Workflows
02

Why Cloudflare?

Key differentiators, competitive positioning, and proven customer outcomes.

The Problem Organisations Face Today

Legacy network complexity is holding back digital projects — and cyber risk is accelerating.

🔒
Security Risk

VPNs and perimeter firewalls were not built for a cloud-first, remote-work world. Attackers exploit lateral movement freely once inside.

🧩
Vendor Complexity

IT teams manage 10–20 point products that don't integrate. Siloed visibility, duplicate costs, and alert fatigue.

Performance vs. Security Trade-off

Legacy security stacks add latency. Routing traffic through centralised appliances slows users — especially remote workers.

📈
Escalating Threats

State-sponsored attacks, ransomware, DDoS, phishing, and supply chain attacks are increasing in frequency and sophistication.

💰
Rising Costs

MPLS, hardware refresh cycles, egress fees, and managing multiple vendors drains IT budgets with little strategic value.

📋
Compliance Burden

70% of large-scale tech programs fail to deliver on time, budget & scope. Compliance requirements add further complexity.

Why Organisations Choose Cloudflare

One Platform, One Control Plane

Replace 5–10 point products with a single platform — one dashboard, one API, one vendor. Dramatically reduces complexity and cost.

35% security & IT efficiency boost
Security Without Latency

Every service runs on every server in every data centre. Security and performance are delivered simultaneously at the nearest edge node — no hairpinning.

~50ms from 95% of Internet-connected people
Unmatched Threat Intelligence

Processing 20% of global web traffic gives real-time visibility into emerging threats — automatically feeding WAF, DDoS, Bot, and Zero Trust products.

215B threats blocked daily
Zero Trust Architecture

Verify every user, every device, every request — regardless of location. Eliminates the "trust everything inside the network" assumption attackers exploit.

90% drop in VPN-related IT tickets
Rapid Deployment

No hardware. Minimal agents. Deploy in front of existing infrastructure in hours — not months. New apps can be protected in under 5 minutes.

Hours to deploy, not months
Proven Cost Savings

Consolidating vendors, eliminating MPLS, removing cloud egress fees (R2 vs AWS/Azure) drives measurable, auditable cost reduction.

50% cut in network service costs

Competitive Positioning

vs. Akamai / Fastly
More integrated (security + network + Zero Trust on one platform), significantly lower cost, faster innovation cycle, and broader product coverage including SASE and developer platform.
vs. Zscaler
Cloudflare owns and operates its global network — no hairpinning through a third-party cloud. Better performance for non-SaaS apps (internal tools, on-prem systems). Also includes application security and network services Zscaler cannot match.
vs. Palo Alto (Prisma)
Simpler deployment — no physical or virtual appliances required. Significantly lower TCO. Faster time to value. Native developer platform included.
vs. Legacy Hardware
(Fortinet, Cisco)
Cloud-native — no hardware refresh cycles, no capex, no physical footprint. Elastic scale up/down. Continuously updated threat intelligence with no manual patching.
"With Cloudflare, we could replace five security tools with a single platform. Plus, the functionality is clearly better than that of other vendors." — Guillaume Cécile, Operational Security Manager, World's 8th Largest Retailer
03

Why Cloudflare for WA State Government?

IRAP assessed. Essential Eight aligned. Data sovereignty built in. Trusted by Australia's top cyber authority.

The Australian Cyber Threat Reality

Source: ASD's ACSC Annual Cyber Threat Report 2024–25  ·  cyber.gov.au  ·  Published October 2025

+280% Rise in DDoS/DoS incidents — over 200 responded to in FY24–25
+83% Increase in malicious cyber activity notifications to entities
+111% Rise in critical infrastructure cyber activity notifications
$202K Average cybercrime cost to large business — up 219%
Top Threats to Government (FY24–25)
  • 37% — Compromised asset / network / infrastructure
  • 16% — DoS / DDoS attacks — second highest threat type
  • 15% — Malware infection
  • State-sponsored actors (PRC, Russia) actively targeting Australian government networks for espionage and pre-positioning
Top Threats to Critical Infrastructure (FY24–25)
  • 55% — Compromised asset / network / infrastructure
  • 23% — DoS / DDoS — a top-3 threat for CI sectors
  • 19% — Compromised accounts / credentials
  • ASD warns CI entities face increasing risk of disruptive attacks designed to degrade essential services
🤝
Cloudflare is an Official Partner of Australia's Peak Cyber Authority
In March 2025, ASD's ACSC — in cooperation with Cloudflare Pty Ltd and NZ's NCSC — published the official Australian Government guidance: "Preparing for and Responding to Denial-of-Service Attacks." This is published on cyber.gov.au — the Australian Government's primary cyber security platform — and positions Cloudflare as a trusted technical authority alongside government in defending Australian organisations.

The WA Government Context

WA state government departments face a unique and demanding set of challenges — all validated by the ACSC's 2024–25 Annual Cyber Threat Report:

🎯 Escalating Cyber Threats
  • DDoS against Australian organisations up 280% — ACSC responded to 200+ incidents
  • State-sponsored actors (PRC, Russia) targeting government networks
  • Ransomware, credential theft, and data breaches increasing year-on-year
🇦🇺 Data Sovereignty Requirements
  • WA government data must remain in Australia
  • SOCI Act 2018 — cloud classified as critical infrastructure
  • Privacy Act 1988 — APP 11 security obligations
✅ Essential Eight Compliance
  • ACSC Essential Eight mandatory for Commonwealth; adopted at state level
  • ACSC published/updated 26 PROTECT publications in FY24–25 including Essential Eight updates
  • Maturity Level 2+ now expected for sensitive workloads
🏗️ Legacy IT Modernisation
  • ACSC recommends "replace legacy IT" as a key strategic move for all organisations
  • Ageing VPNs are a primary attack vector — Zero Trust is the modern replacement
  • MPLS and on-premise firewalls not fit for cloud-first, hybrid work environments
💰 Budget & Taxpayer Accountability
  • Average cybercrime cost to large organisations up 219% — cost of inaction is rising
  • Vendor consolidation is a strategic priority to maximise taxpayer value
  • Prevention is measurably cheaper than breach response
📋 Procurement & Trust
  • IRAP assessment is the mandatory government procurement credential
  • BuyICT / Cloud Marketplace panel arrangements shorten sales cycle
  • Cloudflare's co-authorship with ACSC demonstrates highest-level trust

Cloudflare's Australian Government Credentials

🏛️ Official ACSC Partner: Cloudflare co-authored the Australian Government's definitive DDoS guidance with ASD's ACSC (March 2025) — published on cyber.gov.au. The only commercial CDN/security vendor named as a co-author alongside government.

IRAP Assessed

  • Active IRAP assessment at OFFICIAL and PROTECTED classification levels
  • Assessed against the Australian Government Information Security Manual (ISM)
  • The mandatory credential for Australian government procurement
  • Agencies can issue Authority to Operate (ATO) using Cloudflare's IRAP report

Data Sovereignty

  • PoPs in Perth · Sydney · Melbourne · Brisbane · Adelaide
  • Data Localisation Suite — pin inspection, logs & keys to Australian nodes
  • Logpush to Australian storage (S3 Sydney, Azure Australia East)
  • Supports 12–72 hour SOCI Act incident reporting to ASD/ACSC

Other Certifications

ISO 27001 SOC 2 Type II FedRAMP Moderate PCI DSS GDPR CSA STAR

SOCI Act Compliance

  • Cloudflare classified as Critical Infrastructure under SOCI Act 2018
  • Mandatory incident reporting within 12–72 hours to ASD/ACSC
  • Transparent supply chain — no dependency on adversarial nation infrastructure
  • Detailed log retention via Logpush supports all audit requirements

Essential Eight — Cloudflare Mapping

Cloudflare helps WA government agencies achieve Essential Eight maturity across all eight strategies:

Essential Eight Strategy Cloudflare Solution Maturity Support
Application Control Zero Trust Gateway — enforce app access policies ML 1–3
Patch Applications WAF virtual patching — block exploits before patching occurs ML 1–3
Configure MS Office Macros Area 1 Email Security + Remote Browser Isolation ML 1–3
User Application Hardening Remote Browser Isolation (RBI) — removes browser attack surface ML 2–3
Restrict Admin Privileges Cloudflare Access — least privilege, per-resource, time-limited ML 2–3
Patch Operating Systems Zero Trust device posture checks — block non-compliant OS versions ML 2–3
Multi-Factor Authentication Cloudflare Access enforces MFA at the identity layer (all IdPs) ML 2–3
Regular Backups R2 Object Storage — durable, zero egress, Australian region ML 1–3

Zero Trust — Replacing Legacy VPN

Legacy VPN is one of the biggest pain points for WA government departments — and Cloudflare's #1 use case in the public sector.

❌ Legacy VPN Problems

  • Slow — all traffic routed through central gateway, adding latency for remote workers
  • Expensive — hardware, licensing, ongoing maintenance
  • Insecure — once inside the VPN, users have broad lateral movement access
  • Primary attack vector — VPN credential stuffing is a top initial access technique
  • Poor user experience — high IT ticket volumes, productivity loss

✅ Cloudflare Zero Trust

  • Identity-verified access to specific applications only — no lateral movement
  • Works on any device, any location — no VPN client required
  • Device posture checks — only compliant devices access sensitive systems
  • MFA enforced at every access request
  • No hardware — deploys via DNS change or lightweight connector
90%drop in VPN-related IT tickets
<5 minto protect a new corporate app
Zerohardware required

Phased Roadmap for WA Government

A pragmatic, low-risk approach — each phase delivers standalone value and builds toward a full Cloudflare platform.

Phase 1
Core Security Baseline
DNS · WAF · DDoS Protection · SSL/TLS

Immediate protection of existing web presence. Establishes IRAP-compliant security baseline. Fast deployment — no hardware.

Phase 2
Email & Bot Security
Area 1 Email Security · Bot Management

Stop phishing before it reaches the inbox. Prevent scraping, credential stuffing, and automated abuse on citizen-facing portals.

Phase 3
Zero Trust (VPN Replacement)
Cloudflare Access · Gateway · RBI · DLP

Eliminate VPN. Enforce MFA and device posture. Protect high-risk browsing. Secure remote and hybrid government workforces.

Phase 4
Network Modernisation
Magic WAN · Magic Firewall · Magic Transit

Replace MPLS between agency locations. Cloud-native firewall-as-a-service. Network-layer DDoS for IP infrastructure. Cut network costs by up to 50%.

Discussion & Next Steps

Questions for Datacom

  • How is Datacom currently positioning security solutions to WA government customers?
  • Which agencies are you most active with? (DPC, DBCA, Water Corp, Main Roads, Health WA?)
  • What pain points are you hearing most from government CIOs/CISOs?
  • Existing vendor relationships we should be aware of? (Zscaler, Palo Alto, Akamai?)
  • Interest in a co-sell or referral arrangement for WA government opportunities?

Proposed Next Steps

Datacom identifies 1–2 WA government accounts for joint engagement
Cloudflare provides IRAP documentation + Essential Eight mapping document
Schedule technical deep-dive session for Datacom pre-sales team
Explore formal referral / reseller arrangement
Follow-up meeting: TBD

Thank You

Cloudflare is here to help Datacom win in Western Australia.

Tony Estrano
Senior Account Executive – WA
testrano@cloudflare.com
+61 447 777 092
Ian Hogben
Account Manager
ihogben@cloudflare.com
+61 467 975 757
Jason Clarke
Senior Solutions Engineer
jclarke@cloudflare.com
+61 413 290 245

www.cloudflare.com  ·  enterprise@cloudflare.com  ·  1888 99 FLARE